Category: Uncategorized

  • How to Level Up as a Marketer in the AI Era (The Right Way)

    How to Level Up as a Marketer in the AI Era (The Right Way)

    I can’t lie — I’ve been feeling a little AI-fatigued lately. But the reason everyone’s still talking about AI is because it’s not going away anytime soon. I can’t lie — I’ve been feeling a little AI-fatigued lately. But the reason everyone’s still talking about AI is because it’s not going away anytime soon. The…

  • How to Create an Effective Facebook Ads Strategy in 2024

    How to Create an Effective Facebook Ads Strategy in 2024

    Facebook is a dominant force in social media advertising. Most marketers say it consistently delivers a better ROI than any other social media platform. Facebook is a dominant force in social media advertising. Most marketers say it consistently delivers a better ROI than any other social media platform. As a chief content curator, I’ve created…

  • 23 Best Free Personality Tests You Can Take Online in 2024

    23 Best Free Personality Tests You Can Take Online in 2024

    Have you ever wondered why you think and behave the way you do? Or why you seem to clash with certain people while effortlessly connecting with others? Have you ever wondered why you think and behave the way you do? Or why you seem to clash with certain people while effortlessly connecting with others? The…

  • Everything You Need To Know About Podcast Advertising and Sponsorships

    Everything You Need To Know About Podcast Advertising and Sponsorships

    As a content growth and innovation leader for HubSpot, I know how important it is to find impactful ways to expand your brand’s reach. In my experience, one of the more effective and underrated channels for marketers is podcast advertising. As a content growth and innovation leader for HubSpot, I know how important it is…

  • 14 Best AI Video Generators to Use in 2024

    14 Best AI Video Generators to Use in 2024

    Videos are integral to any marketing campaign; however, they can be tedious and difficult to create if you aren’t savvy with editing or are short on time. Videos are integral to any marketing campaign; however, they can be tedious and difficult to create if you aren’t savvy with editing or are short on time. Fortunately,…

  • 10 Best Design Collaboration Software & Tools for Creatives

    10 Best Design Collaboration Software & Tools for Creatives

    Even the most creative people know the most innovative projects get done when you work as a team. However, working as a team can be difficult without the right tools to streamline and organize your workflows while keeping everyone informed. Even the most creative people know the most innovative projects get done when you work…

  • Writing the Ultimate One-Pager About Your Business: 8 Examples and How to Make One [+ Free Template]

    Writing the Ultimate One-Pager About Your Business: 8 Examples and How to Make One [+ Free Template]

    Whether you’re a business owner or a sales rep, you’re always pitching your services, telling potential clients what you offer as succinctly as possible. Trust me, I’ve been there myself, trying to sum up my copywriting business in as few words as I can. That’s where the business one-pager has come to my rescue. Whether…

  • Why Every CMO Needs to Know Their Search TAM

    Why Every CMO Needs to Know Their Search TAM

    As ad costs have exploded in the last year, founders and CMOs are seeking alternatives to paid acquisition. As ad costs have exploded in the last year, founders and CMOs are seeking alternatives to paid acquisition. HubSpot recognized the value of organic search early, enabling our growth alongside the expanding search landscape. While AI-powered search…

  • 8 Graphic Design Resume Examples to Land Your Next Job

    8 Graphic Design Resume Examples to Land Your Next Job

    If you’re a graphic designer, I have to give you praise because, without your creativity and your keen eye for design, it would be a struggle for marketing to create campaigns that catch their audience’s attention. If you’re a graphic designer, I have to give you praise because, without your creativity and your keen eye…

  • Social Media’s Role in Reshaping Online Shopping, According to Retailers

    Social Media’s Role in Reshaping Online Shopping, According to Retailers

    Social buying. Everyone and their mama is doing it — or maybe it‘s just me and my family. I’m consistently tagged in posts (thank you, cousin) about adorable gifts, must-have outfits, and the like. Social buying. Everyone and their mama is doing it — or maybe it‘s just me and my family. I’m consistently tagged…