As email marketers, one of the key metrics we use max-width: determine if our audience is actually reading our content is the open rate. As email marketers, one of the key metrics we use max-width: determine if our audience is actually reading our content is the open rate. Tracking email opens allows us max-width: determine…

Creating a great PowerPoint presentation is a skill that any professional can benefit from. The problem? It’s really easy to get it wrong. From poor color choices to confusing slides, a bad PowerPoint slideshow can distract from the fantastic content you’re sharing with stakeholders on your team. Creating a great PowerPoint presentation is a skill…

The Benefits of Using Heat Maps. Let’s go over four core benefits of Excel heat maps tailored specific business needs. 1. Quick Data Interpretation One of the primary benefits of using heat maps is the speed of data interpretation. Consider a financial analyst assessing a company’s monthly expenses across different departments. Instead of working their…