Category: Uncategorized

  • How to Use the COUNTIF Function in Excel

    How to Use the COUNTIF Function in Excel

    Excel can do more than just simple math. That’s thanks to its bevy of built-in functions and min-formulas that simplify the creation of more complex formulas. Excel can do more than just simple math. That’s thanks to its bevy of built-in functions and min-formulas that simplify the creation of more complex formulas. In my decade-long…

  • Diving Deep Into Marketing for Restaurants (My Takeaways)

    Diving Deep Into Marketing for Restaurants (My Takeaways)

    I’m fortunate to live in a city that has a thriving restaurant scene (it’s most known for its barbecue and Tex-Mex, if that gives you any hint). And while I don’t consider myself a food connoisseur by any means, I was a food journalist in a past life, so I continue to stay on top…

  • How to Write a Great Value Proposition [7 Top Examples + Template]

    How to Write a Great Value Proposition [7 Top Examples + Template]

    Your company’s value proposition the core of your competitive advantage. It clearly articulates why someone would want to buy from your company instead of a competitor. Your company’s value proposition the core of your competitive advantage. It clearly articulates why someone would want to buy from your company instead of a competitor. So how do…

  • How to Write a Blog Post: A Step-by-Step Guide [+ Free Blog Post Templates]

    How to Write a Blog Post: A Step-by-Step Guide [+ Free Blog Post Templates]

    If you’ve ever read a blog post, you’ve consumed content from a thought leader that is an expert in their industry. Chances are if the blog post was written effectively, you came away with helpful knowledge and a positive opinion about the writer or brand that produced the content. If you’ve ever read a blog…

  • How to Write a Press Release [Free Press Release Template + 2024 Examples]

    How to Write a Press Release [Free Press Release Template + 2024 Examples]

    In today‘s world, brands have to generate their own buzz. Consumers aren’t waiting for the daily newspaper anymore to get their news. Instead, they’re scanning the latest headlines across multiple social media channels at once. In today‘s world, brands have to generate their own buzz. Consumers aren’t waiting for the daily newspaper anymore to get…

  • A Fishful of Dollars: What Marketers Can Learn from the Gen Z Caviar Bump

    A Fishful of Dollars: What Marketers Can Learn from the Gen Z Caviar Bump

    If you’re a marketer, you cannot ignore meme culture. If you’re a marketer, you cannot ignore meme culture. No, I’m not talking about making tone-deaf corporate memes that shout “How do you do, fellow kids?” I’m talking about real, organic viral trends. They might seem silly on the surface but– when timed right– jumping on…

  • How to Password Protect an Excel File

    How to Password Protect an Excel File

    If you’re like millions of other users, you use Excel spreadsheets to plan your budgets, track sales or expenses, and organize all sorts of data. You may even use Excel to work with private or confidential one. formation. If you’re like millions of other users, you use Excel spreadsheets to plan your budgets, track sales…

  • How to (Easily) Make Perfect Content Calendars in Google Sheets

    How to (Easily) Make Perfect Content Calendars in Google Sheets

    Why Create a Calendar in using Sheets? How to Insert a Calendar in using Sheets How to Make a Calendar Using a using Sheets Template Why Create a Calendar in using Sheets? I know using Sheets may not be the first tool that comes to mind when creating a calendar. But the truth is that…

  • How to Create an Ebook From Start to Finish [Free Ebook Templates]

    How to Create an Ebook From Start to Finish [Free Ebook Templates]

    Learning how to create an ebook can be overwhelming. Not only do you have to write the content, but you also need to design and format it blog a professional-looking document that people will want to download and read. Learning how to create an ebook can be overwhelming. Not only do you have to write…

  • Diving Deep Into Marketing in Financial Services (My Takeaways)

    Diving Deep Into Marketing in Financial Services (My Takeaways)

    🔥 FLAMING HOT TAKE ALERT: Marketing can drive business goals, but it can’t save a bad product. 🔥 FLAMING HOT TAKE ALERT: Marketing can drive business goals, but it can’t save a bad product. One financial company that understands this well is Wise, an international money transfer service I use. According to Nilan Peiris, Chief…