Category: Uncategorized

  • Is it Worth Using ChatGPT to Write Your Resume? Let’s Find Out

    Is it Worth Using ChatGPT to Write Your Resume? Let’s Find Out

    ChatGPT this, ChatGPT that. Well, I’m here to add to the AI noise (but in a good way, I promise). ChatGPT this, ChatGPT that. Well, I’m here to add to the AI noise (but in a good way, I promise). I’ve seen a lot of discourse on LinkedIn about ChatGPT resumes and other professional use…

  • AI Content Generators: I Tested 5 of the Best, and Here’s What I Found

    AI Content Generators: I Tested 5 of the Best, and Here’s What I Found

    I‘m going to be fully transparent here. As I write this blog post, I’m on a train to the other side of my state. If you’re a busy marketer or content creator like I am, chances are you’re always on the go for your next project (figuratively or literally). I‘m going to be fully transparent…

  • How to Use AI to Market Your Small Business [+ My Favorite AI Tools]

    How to Use AI to Market Your Small Business [+ My Favorite AI Tools]

    Being a small business is both easier and harder than ever. Yes, the competition is tough, but there have never been more AI tools that can help you in almost every segment of your business. Being a small business is both easier and harder than ever. Yes, the competition is tough, but there have never…

  • How a Bottom-Up Budget Can Transform Your Company From Bottom to Top

    How a Bottom-Up Budget Can Transform Your Company From Bottom to Top

    The first time I managed a marketing budget, I was handed a dollar figure and asked to accomplish X, Y, and Z with it. The following year, I was asked to do more with a slightly smaller budget. Sound familiar? The first time I managed a marketing budget, I was handed a dollar figure and…

  • 5 CMO Communication Strategies to Secure CEO Buy-in

    5 CMO Communication Strategies to Secure CEO Buy-in

    As I‘ve moved up in my marketing career, I’ve realized how important it is to be on the same page as the CEO. As I‘ve moved up in my marketing career, I’ve realized how important it is to be on the same page as the CEO. In this recent episode of Marketing Against the Grain,…

  • I Tested 6 AI Tools for Graphic Design, Here Are My Favorites

    I Tested 6 AI Tools for Graphic Design, Here Are My Favorites

    Graphic design has come a long way since I started in the arts nearly a decade and a half ago. Improvements in tools like Photoshop or my personal favorite, Procreate, from then to now have helped remove creative roadblocks and speed up the design process. Then, user-friendly design tools like Canva have made design more…

  • How to Level Up as a Marketer in the AI Era (The Right Way)

    How to Level Up as a Marketer in the AI Era (The Right Way)

    I can’t lie — I’ve been feeling a little AI-fatigued lately. But the reason everyone’s still talking about AI is because it’s not going away anytime soon. I can’t lie — I’ve been feeling a little AI-fatigued lately. But the reason everyone’s still talking about AI is because it’s not going away anytime soon. The…

  • How to Create an Effective Facebook Ads Strategy in 2024

    How to Create an Effective Facebook Ads Strategy in 2024

    Facebook is a dominant force in social media advertising. Most marketers say it consistently delivers a better ROI than any other social media platform. Facebook is a dominant force in social media advertising. Most marketers say it consistently delivers a better ROI than any other social media platform. As a chief content curator, I’ve created…

  • 23 Best Free Personality Tests You Can Take Online in 2024

    23 Best Free Personality Tests You Can Take Online in 2024

    Have you ever wondered why you think and behave the way you do? Or why you seem to clash with certain people while effortlessly connecting with others? Have you ever wondered why you think and behave the way you do? Or why you seem to clash with certain people while effortlessly connecting with others? The…

  • Everything You Need To Know About Podcast Advertising and Sponsorships

    Everything You Need To Know About Podcast Advertising and Sponsorships

    As a content growth and innovation leader for HubSpot, I know how important it is to find impactful ways to expand your brand’s reach. In my experience, one of the more effective and underrated channels for marketers is podcast advertising. As a content growth and innovation leader for HubSpot, I know how important it is…