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4 Phishing Email Examples Even I Could Fall For (& How to Spot Them)
Last year, I received an email from my “bank” alerting me to suspicious activity on my account. The layout and logo matched other official communications I had received from the bank, and I was naturally alarmed. Last year, I received an email from my “bank” alerting me to suspicious activity on my account. The layout…
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I Tried 10 AI Project Management Tools to See if They’re Worth It (Results & Recommendations)
AI project management tools simplify decision-making, keep projects rolling, and streamline communications. Pick the right project management tool, and you could save hundreds — even thousands — per year. AI project management tools simplify decision-making, keep projects rolling, and streamline communications. Pick the right project management tool, and you could save hundreds — even thousands…
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How Financial Services Businesses are Using Automation
The finance industry lends itself well to AI. The industry manages much data, customer service, and daily trend analysis. The finance industry lends itself well to AI. The industry manages much data, customer service, and daily trend analysis. One search for AI tools in the finance sector, and you’ll find millions of results. The key…
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I Asked ChatGPT to Write 3 Different Marketing Job Application Emails — Here’s What I Got
Here’s a confession: If someone asked me how I was able to land two of the most exciting full-time marketing roles in my career, my first instinct would have been to say that I was just “lucky.” Here’s a confession: If someone asked me how I was able to land two of the most exciting…
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Marketing Agencies We Admired in 2023
Born in the digital age, “Inbound Marketing” is nearing its 20th birthday. HubSpot Co-founder Brian Halligan coined the term in 2005 because the internet has forever changed buyers’ journeys. Born in the digital age, “Inbound Marketing” is nearing its 20th birthday. HubSpot Co-founder Brian Halligan coined the term in 2005 because the internet has forever…
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Diving Deep Into Marketing for Dentists (My Takeaways)
An avalanche of both booked and patient walk-ins is the dream of dental practitioners. But let’s be honest — getting these patients requires hard work because the dental industry is fiercely competitive. An avalanche of both booked and patient walk-ins is the dream of dental practitioners. But let’s be honest — getting these patients requires…
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How to Use the SUBTRACT Function in Excel
Excel is a powerful spreadsheet program from Microsoft that makes it easy to work with numbers and other values. Excel is a powerful spreadsheet program from Microsoft that makes it easy to work with numbers and other values. While Excel contains a lot of power, it’s also quite useful for simple addition, subtraction, multiplication, and…
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The Hustle’s YouTube Team Tells Us Their Favorite Short-Form Videos of 2023
2024 is here, and I want to look back on some of the previous year‘s short-form videos with the creatives behind The Hustle’s YouTube team. Why, you may ask? Short-form videos will remain key to many marketing campaigns this year. 2024 is here, and I want to look back on some of the previous year‘s…
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Diving Deep Into Marketing in Financial Services (My Takeaways)
🔥 FLAMING HOT TAKE ALERT: Marketing can drive business goals, but it can’t save a bad product. 🔥 FLAMING HOT TAKE ALERT: Marketing can drive business goals, but it can’t save a bad product. One financial company that understands this well is Wise, an international money transfer service I use. According to Nilan Peiris, Chief…
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How to Password Protect an Excel File
If you’re like millions of other users, you use Excel spreadsheets to plan your budgets, track sales or expenses, and organize all sorts of data. You may even use Excel to work with private or confidential information. If you’re like millions of other users, you use Excel spreadsheets to plan your budgets, track sales or…